“Sleeper Law” No. 11 — Postsecondary institutions advertising/recruiting in schools

“Sleeper Law” No. 11 — Postsecondary institutions advertising/recruiting in schools

By Denise Dittrich, MSBA Associate Director of Government Relations

Every legislative session has a bill or two that was amended in the 11th hour of putting the Omnibus Bill together. This year it was allowing postsecondary institutions to advertise, recruit or solicit secondary students on the financial merits. That late change created a flurry of lobbying and water cooler talk in the hallways. Sen. Thomas Bakk (DFL-Cook) reacted with his own amendment during the last hours of session. He amended the provision to exclude those school districts with fewer than 700 students in 10th, 11th and 12th grade.

How do you enforce this advertising ban? Not sure, nonetheless, it will be interesting to see. Another interesting note on this school size restriction is that it is effective through the 2019-2020 school years only.

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